I judge each option using two questions before looking at the price. Does a test keep one destination URL, so an ad never has to be edited? Google's campaign editing guide explains what changes when you edit an ad. And does the page match what the ad promised, which Google scores as landing page experience?
I would shortlist the first three, then decide with a real test. Evan Miller's How Not To Run an A/B Test explains why you should fix the sample size before a test starts, and our split test sample size calculator works out how many visitors and how many days that requires.
1. ElasticFunnels
Best Landingi alternative for a test and a checkout on the first plan
Starts at USD 97/mo.
ElasticFunnels is a funnel platform for teams running paid traffic, so the page, the test and the checkout live in one account. Variants rotate under one campaign link, which keeps the URL in the ad the same from one experiment to the next. The AI builder drafts a page from a prompt or clones one from a URL you already run, such as the Landingi page in the ad today. Order bumps, one-click upsells and subscriptions are on every plan. The checkout charges through Stripe, NMI, PayPal, Klarna or Authorize.net, and a 0.5% fee applies only to revenue through those gateways. Multi-MID routing splits the first sale across NMI accounts only. Stripe, PayPal, Klarna and Authorize.net each stay on a single account. Clicks, orders, rebills and refunds share one timeline with the CRM, so a sale stays tied to the ad angle. Unbounce, Instapage and Leadpages are page builders. ElasticFunnels also runs the checkout. The first plan includes 50,000 page views a month. Every plan is metered in page views. It is newer than the platforms it competes with, and there is very little independent third-party review coverage to check its claims against. Until you run real volume through it, you are largely taking the vendor's word for it. Work on it started in 2023, which is why there are so few reviews. I'd run one offer on the trial, which needs no card, before I moved the rest of the account. See ElasticFunnels' pricing page.
Read the full ElasticFunnels review
2. Unbounce
Best Landingi alternative for a pure landing page with a longer record
Starts at USD 29/mo.
If you are comparing Landingi vs Unbounce, both can keep a test on one page URL. I'd pay more for Unbounce if you want Smart Traffic and a longer track record, and you already accept payments in another tool. A/B testing is on a higher plan than the starter price shown here. Reviewers say Landingi's mobile layout often needs a manual rebuild, which matters when most visitors are on mobile. See G2 reviews of Landingi.
Read the full Unbounce review
3. Leadpages
Best Landingi alternative for testing without visitor limits
Starts at USD 99/mo.
I'd choose Leadpages if visitor limits are why you want to switch. The A/B test that keeps a single destination URL is included in the price shown here, and traffic is unlimited on every plan. Keeping that URL means you do not edit the ad just to change which page people see. See Google's guide to editing a campaign.
Read the full Leadpages review
4. Instapage
Best Landingi alternative for matching each ad to its own page
Starts at USD 99/mo.
Instapage is the one I'd open when each ad needs its own version of the page. It sits in the same class, a page builder whose test starts on a higher plan, and it has no checkout. In the Instapage comparison, Landingi wins when you decide on the price of the testing plan. See the Instapage vs Landingi comparison.
Read the full Instapage review
5. Systeme.io
Best Landingi alternative for a free start with a real checkout
Free plan, or paid plans from USD 17/mo.
Systeme.io is where I'd go when you need order bumps and you want to start free. The checkout is real, including on the free plan. Its test is a simple split, so the address in the ad can change. I'd keep Landingi if that address has to stay put and you never charge on the page.
Read the full Systeme.io review
6. Swipe Pages
Best Landingi alternative for fast mobile pages
Starts at USD 29/mo.
I'd pick Swipe Pages for fast mobile pages, with checkout handled in another tool. Testing on one URL starts on the Marketer plan.
Read the full Swipe Pages review