Shopify landing pages without hiring a theme developer.
PageFly is the pick if you sell on Shopify and want drag-and-drop pages plus A/B tests in one app, on your store's domain. Skip it when many pages must stay live on the cheapest plan, or when the campaign page should sit outside the store.
You saw the name in a Shopify thread. You want to know if the app is legitimate, and whether the bill jumps once a second page goes live.
It is a real app on the Shopify App Store. PageFly's homepage lists a 4.9 rating, 5,900+ reviews and 230,000+ merchants. The pages it builds go live on your store's domain, next to the products you already sell. Hire a theme developer when you need someone to edit the theme's code. Use this app when you want a campaign page or a product layout from a template or a prompt.
Pick it when the sale stays on Shopify and you want the page and the test in one install. Choose a different tool if you need many pages live at once on a small budget, or if the campaign page should stay off the store. See the PageFly plan table.
PageFly calls itself an AI page builder and a conversion app for Shopify stores. FlyMate drafts a page from a prompt. Templates cover the cases where you would rather start from a finished layout. The same app then measures the page, tests it and flags what to fix. The homepage shows FlyMate in the editor, under a line that tells you to describe the page.
The app installs inside Shopify. Shoppers stay on your domain, and the existing theme still frames the page. Shoppers pay through Shopify's checkout. Optimize includes a cart-drawer upsell that is still in beta. It adds an upsell drawer to the store's slide-out cart.
The Builder plan adds a drag-and-drop editor, page analytics and an AI translator. A/B tests start on the next plan. PageFly compares that Optimize plan with a bundle of separate apps it prices at $233.89 a month. That number comes from the vendor's own comparison.
A page that has to live outside the store's navigation is a different kind of product. Open the Unbounce review when the ad should land off Shopify. The best landing page builders for Shopify keep the in-store apps and the off-store platforms in separate lanes, and the landing page builder roundup is the wider list.
Shopify bills the subscription. The tiers below are the ones on PageFly's pricing page. Builder and Optimize move in five-dollar steps as you slide the number of published slots. A slot is a page or a section that shoppers can open. A draft does not count against your limit. Yearly billing, with two months included, is offered on Accelerate and Power only.
| Plan | Live slots | AI credits | Included | Price |
|---|---|---|---|---|
| Free | 1 | 10 | Page checkup, demo analytics | $0 |
| Builder | 5 to 15 | 80 to 120 | Editor, 320+ templates, analytics, translator | $24 to $34 |
| Optimize | 20 to 75 | 140 to 360 | 3 tests, heatmaps, funnel reports | From $39 |
| Accelerate | Unlimited | 400 | 10 tests, heatmaps on 50 pages | $99 |
| Power | Unlimited | 800 | Unlimited tests and heatmaps | $199 |
Read the slider as a count of pages that can stay public at the same time. Builder runs from 5 published slots to 15. Optimize runs from 20 slots to 75. Accelerate is the first plan with no slot cap, and it also lets you run more tests and heatmap pages at once. Power raises the monthly AI credits and removes the cap on concurrent tests and on heatmaps.
PageFly fits a store that is already on Shopify and wants a campaign page or a product-page test. The catalog and the checkout stay where they are. You can publish the page the ad points at without a separate theme project.
The published-page limit is what catches people. The free plan allows one live page. Builder stops at 15. A shop that keeps a page for every collection, every ad angle and every creator will pass that limit. Accelerate is the plan that removes the cap.
Affiliate bridge pages are a poor fit for a different reason. Those pages usually sit on a domain you own, with no store menu and no row of related products under the offer. Use this app for catalog traffic, and host the bridge somewhere else.
When you uninstall the app, PageFly asks whether you want to keep its data or remove it. The pricing page states both choices. If you keep all data, the pages, theme templates and assets the app created stay in the theme. If you remove all data, those pages go blank and stop working.
Decide before you cancel. If you still need a layout on the live store, keep the data.
Merchants who stay on Shopify put GemPages, Shogun and Replo next to this app. All four install from the App Store and publish on the store domain. This site does not have a full review of those three yet. The comparison is in the Shopify section of the ranking.
PageFly's comparison with GemPages says GemPages Build is $29 a month with unlimited pages, and that GemPages A/B testing starts on an Optimize plan at $59 a month. A recommendations thread calls that app cheaper and says the slower pages are a real cost.
"cheaper but the performance tradeoff is real" Page builder recommendations
Shogun is the other testing name in that Shopify section. Replo is the other AI builder named there.
If the page needs to live outside the Shopify theme, look at a hosted builder. The PageFly alternatives list starts with Unbounce for that case. Every other review is in the review index.
PageFly's testing page says the tests use Bayesian statistical models, the same approach it notes for VWO and Optimizely. You pick the success metric, the traffic split and the schedule. Publishing the winning variant takes one click. Tests are included on Optimize and on the plans above it.
That page explains the statistics, the metric, the split and the schedule. It does not say the variants share one web address.
Merchants do not describe support the same way. In a thread asking for replacements, one merchant wrote:
"I shouldn't have to contact support on a near daily basis to make basic features function properly." Alternatives to Pagefly
A reply on that thread goes the other way. The writer had used the app on many stores and had not run into many problems:
"I haven't really experienced many issues with pagefly tbh and I've used it on so many stores."
Speed comes up in a separate thread about whether these builders are worth installing:
"can slow down your store if you're not careful with how many elements or custom scripts you use." Are page builders worth it?
PageFly says its pages load lean, through lazy loading and modular rendering, and that images are usually the heaviest part. A short campaign page and a product template packed with sections put very different loads on the store. Use the builder on the campaign page, and leave everyday templates on the theme.
The same thread includes a merchant who launched and then had almost no published slots left:
"only had 1 publish available after i launched the website"
That matches a plan that counts live pages. Launching the store can use up the free slot before the first ad goes live.
See the PageFly plan table before you install. The free slot is enough to learn the editor. Look at Optimize if you need A/B tests.
One merchant said basic features needed support almost every day. Another said they had used the app on many stores and had few problems.
“I shouldn't have to contact support on a near daily basis to make basic features function properly.”
“I haven't really experienced many issues with pagefly tbh and I've used it on so many stores.”
Merchants say a page builder can slow the store when a layout piles on elements or custom scripts. They treat campaign pages as the safer place for it, and they leave core product templates on the theme.
“can slow down your store if you're not careful with how many elements or custom scripts you use.”
Plans count published pages and sections, not drafts. One merchant launched a site and then had a single publish left, which they read as pressure to move up a plan.
“only had 1 publish available after i launched the website”
GemPages comes up as the cheaper option, and the same comments say the slower pages are a real cost. Shogun comes up when the budget is higher. PageFly's own comparison puts its tests on a lower plan than GemPages Optimize.
“cheaper but the performance tradeoff is real”
“PageFly enables complex pages but has caveats that make me hesitant to hand editing to clients.”
Each plan is in the table above. Shopify bills the subscription. A slot is a live page or section.
6 discussions and reviews read for this page. Quotes are excerpts; open a link to read the original in context.
Written by
Marcus Reeve
Editor
Marcus leads the rankings at Lander Report. He reads the long threads where media buyers argue about which builder survives a Meta review and which one resets their ad learning, works through the vendors' own docs and pricing pages, and verifies every price before it goes into a table. He writes the roundups and the head-to-heads, and he cares most about one question: does a test cost you your campaign's learning phase?
Last checked 2026-10-21
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